Boosting experimentation efficiency in multi-team, multi-brand organisations with AI and automation tools
Improving experimentation efficiency is important, especially in organisations with multiple teams and brands. This session will explore practical ways to use AI and automation tools to solve common process challenges, make operations smoother, and improve teamwork across different groups. By focusing on clear strategies and real-world examples, this session will give participants the knowledge they need to make their experimentation programmes faster and more insightful.
Craig Taylor
Craig is a Senior Experimentation Manager with over 15 years of experience in Experimentation. Currently leading the Experimentation Practice at Vaimo, responsible for team growth, performance, and satisfaction, while providing strategic project oversight. Known as an expert in CRO practices, adept at understanding client needs and delivering tailored solutions.